Data protection

Last updated: August 17, 2026

Roofify operates this shop and website, including all related information, content, features, tools, products, and services, to provide you as a customer with a personalized shopping experience (the “Services”). Roofify is powered by Shopify, which enables us to provide you with the Services. This Privacy Policy describes how we collect, use, or disclose personal data when you visit or use the website, make a purchase or other transaction using the Services, or otherwise communicate with us. If there is a conflict between our Terms and Conditions and this Privacy Policy, this Privacy Policy takes precedence with respect to the collection, processing, and disclosure of your personal data. Please read this Privacy Policy carefully. By using or accessing any of the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and disclosure of your data as described in this Privacy Policy.

What personal data do we collect or process?

When we use the term “personal data,” we are referring to information that identifies you or another person, or that can be directly associated with you. Personal data does not include information collected anonymously or anonymized in such a way that identification or association with you is not possible. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal data, including inferences drawn from this personal data:

• Contact details including name, postal address, billing address, shipping address, telephone number, and email address.
• Financial datan including credit, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment method, payment confirmation, and otherpayment details.
• Account information including username, password, security questions, configurations, and settings.
• Transaction information including the items you view, add to your cart, add to your wishlist, or purchase, return, exchange, or cancel, as well as your past transactions.
• Communications with us including the information you provide when communicating with us, for example, when you send an inquiry to customer support
• Device information including information about your device, browser, or network connection, IP address, and other unique identifiers.
• Usage information including information about your interaction with the Services, including how and when you interact with or browse the Services.

Sources of personal data

We may collectpersonal data from the following sources:

• Directly from you: We collect data, among other things, when you create an account, access the Services, or buse them, communicate with us, or otherwise provide us with your personal data.
• Automatically through the Services: We collect data, among other things, from your device or when you use our products or Services or visit our website, as well as through the use of cookies and similar technologies.
• From our service providers: We collect data among other things, when we engage service providers to enable certain technologies and when they collect or process your personal data on our behalf.
• From our partners and other third parties.

How do we use your personal data?

Depending on how you interact with us or which of the Services you use, we may use personal data use for the following purposes:

• Provision, customization and improvement of the Services: We use your personal data to provide you with the Services. This includes, among other things, fulfilling our contract with you, processing your payments, fulfilling your orders, storing your configurations and the items you are interested in, sending notifications related to your account, creating, maintaining and otherwise managing your account, organizing shipping, facilitating returns and exchanges, enabling you to submit reviews, and creating a personalized shopping experience for you, for example by recommending products based on your purchases. This may also include using your personal data to better customize and improve the Services.
• Marketing and advertising: We use your personal data for marketing and advertising purposes, such as sending marketing and advertising communications by email, SMS, or mail and showing you online advertisements for products or services for the services or other websites, including based on items you have previously purchased or added to your cart, as well as other activities related to the services.
• Security and fraud prevention: We use your personal data to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or take action against potentially fraudulent, illegal, unsafe, or malicious activity, protect public safety, and ensure the security of our services. If you choose to use the services and register an account, you are responsible for protecting your account credentials. We strongly recommend that you do not share your username, password, or other access credentials with anyone else.
• Communicating with you: We use your personal data to provide you with customer support and effective services, respond promptly to your inquiries, and maintain our business relationship with you.
• Legal reasons: We use your personal data to comply with applicable law or respond to lawful legal process, including requests from law enforcement or regulatory authorities, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial proceedings, and to investigate potential violations of our terms or policies or enforce our terms and policies.

How do we disclose personal data?

Under certain circumstances, we may disclose your personal data to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include the following:

• At Shopify, these include providers and other third parties that provide services on our behalf (e.g., IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
• We disclose personal data to business and marketing partners that provide marketing services to you and show you advertisements. For example, we use Shopify to support personalized advertising with third-party services based on your online activities across different merchants and websitesiv. Our business and marketing partners use your data in accordance with their own privacy policies. Depending on where you live, you may have the right to instruct us not to share information about you in order to show you targeted advertising and marketing based on your online activities across different merchants and websites.
• When you ask us or otherwise give us your consent to share certain information with third parties, for example to deliver products to you, or when you use social media widgets or Loguse in-app integrations.
• We disclose personal data to our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or insolvency, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable Terms of Service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal data about your access to and use of the Services to provide and improve the Services for you Data you submit to the Services is shared with Shopify and third parties that may be located in countries other than your country of residence to provide and improve the Services for you. We also use certain enhanced Shopify features that incorporate data and information from your interactions with our Shop, other merchants, and Shopify to protect, expand, and improve our business. To provide these enhanced features, Shopify may use personal data collected through your interactions with our Shop, other merchants, and Shopify. Under these circumstances, Shopify is responsible for processing your personal data, including responding to your requests to exercise your rights regarding the use of your personal data for these purposes. For more information about how Shopify uses your personal data and the rights you have, see Shopify's Consumer Privacy Policy.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to websites that are not affiliate websites or are not controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such websites, including the accuracy, completeness, or reliability of the information on these websites. Information you provide in public or semi-public places, including information you share on third-party social networking platforms, may also be viewed by other users of the Services and/or users of those third-party platforms, without restrictions on their use by us or by a third party. Our inclusion of such links does not mean that we endorse the content of these platforms or their owners or operators, unless this is expressly stated in the Services.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal data from children who have not yet reached the age of majority in your country. If you are the parent or guardian of a child who has provided us with their personal data, you may contact us using the contact details provided below to request the deletion of this data. As of the effective date of this Privacy Policy, we are not aware that we “share” or “sell” personal data of individuals under 16 years of age (as these terms are defined under applicable law).

Security and retention of your data

Please note that no security measures are perfect or impenetrable, and therefore we cannot guarantee “perfect security.” In addition, information you send us may be exposed to risks during transmission. We recommend that you do not use unsecured channels when transmitting sensitive or confidential information to us. How long we retain your personal data depends on various factors. These include, for example, whether we need the data to manage your account, provide you with services, comply with legal obligations, resolve disputes, or enforce other applicable agreements and policies.

Your Rights and options

Depending on where you reside, you may have some or all of the rights listed below regarding your personal data. However, these rights are not absolute, may apply only under certain circumstances, and in certain cases we may deny your request to the extent permitted by law.

• Right of access/information: You may have the right to request access to the personal data we hold about you.
• Right to erasure: You may have the right to ask us to delete the personal data we hold about you.
• Right to rectification: You may have the right to ask us to correct inaccurate personal data we hold about you.
• Right to data portability: You may have the right to obtain a copy of the personal data we hold about you and to request that we share it with a third party under certain circumstances and with certain exceptions.
• Right to opt out of the sale or sharing of data for targeted advertising: Depending on where you reside, you may have the right to opt out of the “sale” or “sharing” of your personal data or to object to the processing of your personal data for purposes considered “targeted advertising” under applicable privacy laws. Please note: If you visit our website with the “Global Privacy Control” signal enabled, depending on your location, we will automatically treat this as an opt-out request for the device and browser you use to visit the website. More information about Global Privacy Control can be found at https://globalprivacycontrol.org/. Apart from Global Privacy Control, we do not recognize any other “Do Not Track” signals that may be sent by your web browser or device.
• Managing communication preferences: We may send you promotional emails. You may object to receiving these emails at any time by using the unsubscribe option included in our emails to you.

If your residence is in the United Kingdom or the European Economic Area, subject to the exceptions and limitations under local law, you may exercise the following additional rights in addition to the rights listed above:

• Right to object and right to restrict processing: You may have the right to request that we stop or restrict the processing of personal data for certain purposes.
• Withdrawal of consent: If we rely on your consent to process your personal data, you have the right to withdraw that consent. If you withdraw your consent, this will not affect the lawfulness of processing based on your consent before its withdrawal.

You can exercise these rights by contacting us using the contact details provided below.

Complaints

If you have complaints about how we process your personal data, please contact us using the contact details provided below. Depending on where you reside, you have the right to object to our decision or lodge your complaint with the competent data protection authority.

International transfers

Please note that we may transfer, store, and process your personal data outside the country in which you reside. If we transfer your personal data outside the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses.

Web analytics and visualization of user behavior (Microsoft Clarity)

We use the analytics service Microsoft Clarity from Microsoft Ireland Operations Limited (One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland; hereinafter “Microsoft”) on our website.

• Purpose of processing: Microsoft Clarity uses cookies and similar technologies to create visual representations of user behavior (e.g., heatmaps of click and scrolling behavior) and anonymized recordings of page visits (session replays). This serves to tailor and continuously optimize our website.
• Data processed: Anonymized/truncated IP address, location data (at regional level), device data, browser type, screen resolution, interactions (mouse movements, clicks, scroll depth), and time spent. Sensitive data and form entries (e.g., payment data, passwords, name fields) are automatically masked and neither recorded nor stored.
• Legal basis: Data processing is carried out exclusively on the basis of your express consent pursuant to Art. 6 para. 1 lit. a GDPR and/or Section 25 para. 1 TDDDG. You may withdraw your consent at any time with effect for the future via our cookie settings on the website.
• Transfer to third countries: The information collected may be transferred to servers of Microsoft Corporation in the USA. The transfer is based on the EU Standard Contractual Clauses (SCCs) and the EU-U.S. Data Privacy Framework. Further information can be found in Microsoft's privacy policy at: https://privacy.microsoft.com/de-de/privacystatement.

Product reviews (Judge.me)

We use the service provided by Judge.me Ltd., c/o Buckworths 2nd Floor, 1-3 Worship Street, London EC2A 2AB, United Kingdom, to collect and manage product reviews. After an order has been completed, we may transmit your email address, name, and order information to Judge.me so that you can be sent a request to review the products purchased. Review requests are sent exclusively to customers who have actually completed an order in our online store. If no review is submitted, further reminders may be sent (a maximum of two additional emails). Processing is based on our legitimate interest under Art. 6(1)(f) GDPR in obtaining authentic customer reviews and improving our products and services. Further information is available at: https://judge.me/privacy.

Automated agents and AI assistants

We permit trusted automated agents and AI assistants to browse our store and to transact on a customer's behalf when the customer has authorized them to do so. Information processed during agent-assisted browsing and checkout is handled under the same terms as any other visit or purchase described in this policy. We do not knowingly sell Personal Information collected through agent-assisted sessions.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will publish the revised Privacy Policy on this website and update the “Last updated” date accordingly.

Contact and data controller

The data controller within the meaning of the General Data Protection Regulation (GDPR) is:

Stöcker & Siepmann-Derks GbR

Alte Poststraße 2

53840 Troisdorf

Germany

• Telephone: +49 2241 54 52 436
• Email: support@roofify.de

If you have questions about data protection or wish to exercise your rights, you can contact us at any time using the contact details provided above.